This Is Flow appoints Matt Papasavva as managing director

This is flow

• The company has grown rapidly over the last 18 months

This Is Flow have announced Matt Papasavva as the managing director.

The past 18 month have been filled with rapid growth for This Is Flow having tripled in size, with 11 new staff appointments in the last three months, and moving to new offices in North Sydney.

Papasavva joined the media agency two years ago, starting as a digital lead after all the agency’s online services were brought in-house.

Before joining This Is Flow, he was the digital media manager of Ticketek and was responsible for leading digital marketing efforts for sports clubs and codes around the country.

Papasavva previously worked at Mindshare as a digital business manager and associate director, he also worked in digital implementation, planning and investment at MediaCom.

Jimmy Hyett, CEO of This Is Flow, said of the appointment: “In such a volatile market, holding onto the best talent is a true indicator of a strong culture that exists within the agency, and I’m constantly inspired by seeing our team grow, both in size and experience.

“Matt has quickly built a reputation as one of the most passionate and influential emerging leaders in our industry.

“Highlighted by an enormous respect and admiration from all of our clients and staff, he has spearheaded the growth era of Flow and will continue to have a positive impact on the agency,” Hyett added in praise.

Papasavva said of the agency: “Flow has been on an amazing growth trajectory, and as someone that’s been on that journey, this new responsibility is incredibly exciting as it allows me to play a lead role in both harnessing client relationships, and further developing the great talent pool that sits within Flow.

“Two critical factors in future – proofing the agency’s success,” the new managing director added.

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