The move comes shortly after P&O Cruises launched its first brand platform in 10 years with Supermassive.
"It's worth looking at several of the sub-trends that are spinning out of this huge macro shift"
Jaimes Leggett: "This campaign will showcase the power of brave and meaningful decisions in driving growth"
UM has won August with its campaign for Hahn placed throughout City2Surf run
Lawson and Idle are AWARD's Emerging Creative Team of 2023
Multi-platform brand position as Fetch welcomes Telstra TV customer
Alistair Pratten: "The hunger to be brave is a driving force in the team"
Anton Loeb: "We're confident that the strategic thinking and unique approach to creativity will help us achieve our goals"
The division will be led by Jacqui Capel
