Hannah Rook: 'This makes shared events—and the unified audience they create — a uniquely powerful advertising opportunity.'
See the top industry stories trending today.
'We are concerned the government's rapid, closed-door consultation process on the minimum age law is undermining necessary discourse.'
Nathan Powell: 'Perhaps it’s the time of year but January definitely saw Australians looking for self-educational content across all the platforms.'
Kim Farrell: 'we are committed to celebrating our incredible creator community.'
Julie Inman Grant: 'Social media services not only need to make it harder for underage users to sign up to their services...
Andrew Hicks: 'We took the opportunity to show up a little differently on TikTok, stretching our brand tone and personality to ensure...
It comes following Donald Trump's pledge to reinstate access before his inauguration.
Alessia Taddei: 'Partnering with TikTok we saw some of the highest engagement we’ve ever seen on the brand.'
Luke Waldren: 'We're now building creator-led content into our always-on paid and organic content activity.'
