The deal marks the biggest deployment of Foxtel Business iQ ever undertaken.
The deal sees Foxtel Business become the exclusive distributor of beIN SPORTS’ three linear channels in pubs and clubs.
The deal is aimed at hotels and other multi-occupancy venues looking to improve in-room entertainment and connectivity
The expanded agreement will roll out premium LIVE and on-demand sport and entertainment.
Plus: Ryan Haeusler, Heidi Kasselman, Anthony Cassidy, and Susie O'Neill.
Chief commercial officer Max Eburne and chief financial officer David Watkins will now become co-CEOs.
"Our focus isn't just on delivering ads. We have developed more impactful ways to engage with travellers."
"It truly is iconic, akin to globally recognised sites like London’s Piccadilly Circus.”
"This expansion to our portfolio also provides an exciting platform to relaunch transit later this year with innovations and impactful product enhancements."
