Richard Knott, GM ANZ at InfoSum, said the partnership will empower the smart TV company to use its first-party data.
Initial members include Foxtel Media, YouTube, Samsung Ads, Disney Advertising and SBS
Alex Spurzem: "It is important for advertisers to understand the insights and behaviours of these growing streaming audiences"
Alex Spurzem: "Connected TV penetration is above 50 percent in several key markets across Southeast Asia"
Plus: Telling "a more interesting and deeper story"
"I still find it a really interesting space"
"Don't let the tech wag the dog"
Plus: "I'm really enjoying what I'm doing in the media and the podcast world"
"It's a lot of fun, I love it"
"Hopefully a few people in the room took away some notes for themselves"
Coad: "It's nice to be in a position where we can affect some influence over the industry that we care about."
Cooke: "After being out of the industry for a little while, coming back felt like home."
Love: "Ad Week is innovative, engaging and fun."
Spurzem: "The networking is the main event."
