"What we're seeing in Australia is our users save ad content, because they are ideas and it's absolutely relevant. That's why we're...
Pinterest is spruiking its ability to drive sales with the rollout of an international campaign, P is for Performance.
Melinda Petrunoff on enabling advertisers to further tap into the commercial mindset of the Pinterest audience
"Six in 10 people say that they are more likely to trust an advertiser when they find them in a positive environment"