Ashley & Martin leads uplift across brand metrics, while McDonald’s and Victoria Bitter also post strong results through Foxtel Media’s cricket sponsorships.
Cricket Australia will scale its real-time fan intelligence program with InMoment after a successful pilot during the 2024/25 summer cricket season.
SEN has confirmed live coverage of the ICC World Test Championship Final and Australia’s Test tour of the West Indies, continuing its...
Mayuresh Dubhashi: 'It's audacious and very relevant to the kind of relationships our consumers have with culture/cricket.'
The changes are part of a broader strategy to align communications with audience growth, content leadership and commercial priorities.
See the top industry stories trending today.
Craig Hutchison: 'We are thrilled to bring every moment of this exciting Test series to our listeners.'
'There’s never been a more exciting time to be a cricket fan'
The match brought in a national Total TV reach of 2.05 million and won all key demos.
The coverage on both networks attracted a national Total TV reach of 3.76 million.
From surfing to budgie smugglers, the cricket and mango season, Mediaweek looks at the summer campaigns of 2024.
Rob Maclean: 'At its core, Seven’s sport content is for everyone. We tell stories that draw in the first-time viewer while keeping...
From match schedules to star-studded competitors, Seven delivers all the details you need for an action-packed season, live and free on Channel...
Steve Crawley: 'A world-class commentary team, game-changing tech – this summer of cricket is set to be our biggest one yet.'
