Andrea Martens: 'It's about giving marketing leaders the clarity and tools to shape what’s next and drive meaningful impact.'
Andrea Martens: 'This year’s agenda is a bold mix of strategy, innovation, and creative prowess, spanning everything from B2B transformation to customer...
David Morgan: 'Each member brings not only stature in their field, but also specialised capability across the whole marketing spectrum.'
Andrea Martens: '(Dr Kelly) brings an incredible wealth of experience and a unique combination of industry insight with deep expertise in AI...
Futurist and marketing commentator Tom Goodwin joins ADMA’s Advisory Committee, bringing a global perspective to its future-facing agenda.
Among the first confirmed speakers are marketing futurist Tom Goodwin and leadership strategist Holly Ransom who will return as MC.
In addition to the appointment, a new tool has been co-developed with top CMOs and supported by Mark Ritson.
'Women in marketing are ready to lead. Now, businesses must step up and provide the structured support to make that happen.'
The ability of AI to automate targeted digital marketing is fuelling particular concerns around bias, fairness, transparency and accountability.
Andrea Martens: 'Sarah’s appointment reflects ADMA’s focus on ensuring the industry moves towards more responsible marketing practices.'
Dr Rob Nicholls: 'Businesses must now critically assess their data collection practices, considering both the necessity and the future implications of their...
'I’ll continue to support from the sidelines.'
Niall Hogan: 'Advertisers must be vigilant in ensuring their data collection and targeting practices are not perceived as invasive.'
"Marketers don't need to be lawyers, but they need to feed into the framework that a company will develop to meet the reform...
