Darren Woolley celebrates the media and creative agencies turning up the heat in his first HOT List
Rocchi and Mateer share their perspectives, thoughts and opinions
Jo McAlister: "there is no doubt we will make an undeniably formidable client/agency partnership"
The new contract takes effect 1st September 2023
"Clients buy people and how you say things, not what you say"
Sam Geer: "We are ecstatic to be working with yet another iconic Australian brand"
Dimitri Maex: "I think the Initiative DNA may live most vibrantly in the Australian office"
Plus: The importance of investing in up-and-coming talent in the industry
Colter: "Times are tough now, horrifically tough for many, but I believe that difficult times create opportunity"
Sam Geer: "Initiative is perfectly placed to meet that brief and we can’t wait to share our ‘smarts’ and get started"
May's ad placement of the month is UM's SEEK-Ret campaign in partnership with Paramount
"The fact that I had the whole company together was such a magical experience"
The awards are judged by a panel of leading marketing and industry experts
Sarah and Ashwin share their perspectives, thoughts and opinions
