Kayo saw its highest-ever share of new VoD subscribers (10%) following the release of Hubbl.
The app aggregates all five free-to-air and 10 local and international paid streaming providers, and features breaking news content.
The Gentleman, Boy Swallows Universe, High Country and 15 other great drama hits so far in 2024
House of the Dragon is set 200 years before the events of Game of Thrones.
Mediaweek understands JOY, the creative agency behind the campaign, worked on the launch on a project basis.
"Put the money into our stories, so we can compete. I think our stories are absolutely international, it's whether we've got the...
Hefele: "We are constantly asking ourselves, OK, we have these rights. How do we maximise them?”
On 10 March, Hubble will also unveil a national advertising campaign starring Hamish Blake and Andy Lee.
"Any proposal to alter search results and app placement to favour free-to-air services undermines customers’ right to choose."
Foxtel Group subs steady, Kayo and Binge numbers climb higher
Foxtel staff moves – Out: Jacqui Abbott, In: Adrian Christie
The 75th Emmys ceremony starts at 12:00 pm AEDT on Tuesday, January 16
"We've been clear on our anti-siphoning position"
Foxtel Groups' "quantum leap in entertainment technology" is just weeks away
