QMS is backing Vision Australia’s Carols by Candlelight for the fourth consecutive year, extending its community-focused Q-Cares program into one of the country’s most-watched Christmas traditions.
As a media partner, QMS is amplifying the charity’s campaign across its premium large-format network and The Convenience Network at 7-Eleven stores in Sydney, Melbourne and Brisbane – aimed at boosting awareness, ticket sales and donations.
COO Sara Lappage said: “We’re incredibly proud to be supporting Vision Australia’s Carols by Candlelight for the fourth year in a row… It’s a partnership that truly reflects the spirit of giving, and QMS is delighted to be part of it.”
Helping the fundraiser go further
Vision Australia’s Ian Finlayson said the support is critical: “Each year, Vision Australia helps close to 2000 children receive life-changing services. Thanks to partners like QMS, we can reach thousands of Australians and invite them to give back to our cause.”
AAMI presenting partner Suncorp also praised the collaboration.
Mim Haysom said: “Carols by Candlelight is more than a festive event – it’s an opportunity to create magical memories while raising vital funds.”
Nine will air the event live from 8 pm AEDT, with Vision Australia Radio providing audio description.