OMD Brisbane has announced their appointment as media agency to Amart Furniture, following a competitive pitch process. The agency will deliver business transformation for Amart Furniture with full service media capabilities locally on the ground in Brisbane.
Kenny Stewart, group managing director, OMD Queensland and Victoria, says of the partnership, “We are delighted to be selected as Amart’s media agency partner. This partnership is especially pleasing for our OMD Brisbane team to ably demonstrate their established retail prowess and transformation expertise in support of Amart Furniture’s progressive growth ambition.”
Amart Furniture’s general manager – customer, David Bauer, says, “We ran a rigorous RFP process and throughout OMD was able to demonstrate their excellent credentials. We are really excited about what our partnership can bring for Amart’s ongoing growth and success”.
Laura Nice, OMD Australia’s co-CEO, adds, “We are thrilled to have this opportunity to partner with Amart across the breadth of our Brisbane’s agency offering. Our Brisbane team are passionate about the Amart Furniture partnership and excited to deliver on a transformation plan that is set to collectively drive market leading results.”
The appointment is effective from 1st August, 2023.
Earlier this year, OMD announced changes to its agency structure and the promotion of six key leadership team members from within.
Following their dual promotion to national leadership roles in 2021, Marelle Salib and Alison Costello were promoted to chief investment officer and chief transformation officer respectively and will join OMD’s national executive team.
Jane Combes was promoted to national head of strategic investment and partnerships and will report into Salib.
Nicholas Chin was promoted to national head of performance and campaign operations to lead this offering, reporting into Costello.
Also supporting Costello across the national transformation community, Taylor Svarc was been promoted to group head of transformation, Melbourne and Brisbane and Tom Kirkham to head of transformation, Sydney.