• Former NEP Australian boss moving to NEP HQ in Pittsburgh
• Soames Treffry being promoted to lead NEP Australia
NEP Group has announced the appointment of Keith Andrews (left), currently CEO and managing director of NEP Australia (formerly Global Television), to the newly created role of president and COO of NEP Broadcasting.
Andrews takes on responsibility for the Group’s outside broadcasting, host broadcasting and studio operations in the US, Europe and Australia.
He will relocate from Sydney to NEP’s headquarters in Pittsburgh, PA, USA next month and report to NEP Group CEO, Kevin Rabbitt.
Concurrently, Soames Treffry (right), NEP Australia’s director of commercial and television, has been promoted to president of NEP Australia, reporting to Andrews.
Treffry will lead the company’s Australian business – retaining his client-facing responsibilities and also assuming full accountability for commercial operations.
Andrews’ and Treffry’s new roles reflect the ongoing expansion of the NEP worldwide network and the company’s leadership in outside broadcasting, studio production, host broadcasting and video display.
NEP Group CEO Kevin Rabbitt said: “Keith is an exceptionally talented leader, and brings global experience from both the broadcast and IT industries to this new role. I am excited to work with him to continue to grow our broadcast business around the world.”
Andrews said: “It has been my great privilege to lead the NEP Australia team through five years of local and international growth. It is a credit to our team that our business has done so well and is regarded favourably by clients and the wider marketplace. I look forward to continuing to champion their efforts while working with Kevin and my NEP worldwide colleagues to drive further growth.”
Treffry said: “We’ve got the best people and I am really looking forward to the opportunity to lead them in our mission to deliver outstanding innovation, customer service and value for our clients. I bring great enthusiasm and passion for television that as a company we’ll bring to every project. It’s an evolution not a revolution. I’m really excited about what the worldwide NEP network can do for our customers.”
Andrews has been CEO and managing director of NEP Australia since March 2010. Before that he had an extensive international career, primarily in technology-related ventures. He has been a director of several private and publicly listed technology companies, including six years in various executive roles with NYSE-listed Stratus Technologies in the US and Asia.
Treffry joined the company in February 2012 as director of television and commercial from Fox Sports, where over 16 years he held a variety of production, programming and promotional roles, culminating as director of Fox Sports Channels.