Lovatts Media has launched a new online destination for readers to shop all their mindful magazines – LovattsMagazines.com.au.
The print and digital publisher, which is still lucky enough to be based on the NSW Central Coast, started life as a crossword and magazine publisher. Over the years its has expanded its product offering and it now is one of Australia’s largest indie publishers with print and digital brands.
Lovatts still boasts about 20 regular crossword and puzzle titles, plus lifestyle brands Breathe and Nourish, and lifestyle and puzzling hybrid Audrey Daybook. It is also building audiences and revenues via the digital brands Creative Bug, Natural Health and The Guild.
“In 2016, Lovatts Media launched its lifestyle arm with Breathe Magazine which proved to be a great success in inspiring mindful living and wellbeing, just as a more conscious way of life began to gain momentum in the wider community,” said Lovatts Media CEO, Rachael Northey.
“Since then, Lovatts Media has remained at the forefront of the mindfulness category with the continuous expansion of our lifestyle magazine portfolio. Our vision as a business is to lead the way in enabling the whole community to adopt a more conscious approach to living by delivering premium bespoke content and inspiration,” Northey added.
LovattsMagazines.com.au brings all Lovatts Media’s lifestyle magazines together in one destination so their readers can browse, shop or gift a magazine or subscription at anytime, anywhere and with any device.
LovattsMagazines.com.au offers readers savings by subscribing to mindful magazines direct from the publisher and exclusive pre-order access to new issues.
Readers can also access previous single issues.
“Our ultimate goal with launching LovattsMagazines.com.au has been to create a single destination for our readers and greater community to conveniently discover a source of mindful inspiration that is relevant to their interests and needs,” said group marketing manager, Kirrilee Taylor.
Northey continued: “We identified a gap in the market for premium mindful living publishing. We’re thrilled to have launched this website and unique offering to consumers. As we continue to expand our mindful brands and titles, our readers can be confident of discovering relevant mindful inspiration sourced from one destination to continue on their journey to living their best life.”