Kantar Australia appoints joint MP consulting roles

Mark Kennedy and Colin MacArthur - Kantar Australia

Mark Kennedy: “The client and consulting landscapes are evolving rapidly”

Kantar Australia has announced the promotion of Mark Kennedy and Colin MacArthur into the joint role of managing partner, consulting.

Kantar Australia managing director Jon Foged commented on the joint appointment, saying, “Mark and Colin already have a close and trusted relationship with each other and the wider Kantar team, they have complementary strengths they can amplify together in this role.”

Kennedy has over 30 years of experience in the design, marketing, and strategy sectors in both client and agency worlds, including global leadership positions at Landor Associates and Blue Marlin Brand Design as well as leadership roles at South African Breweries International and Design Works. During his ten-year tenure at Kantar, Kennedy has led an extensive portfolio of blue-chip clients in Europe, Asia and the USA.

Kennedy expressed that, The client and consulting landscapes are evolving rapidly, and, alongside Colin, I look forward to bridging these worlds together to drive growth, build connections and shape the future.”

MacArthur has worked in the insight and consulting space for over 20 years. Prior to joining Kantar eight years ago, MacArthur built his career at Jigsaw Strategic Research and The Leading Edge in Australia, and at Hall & Partners and KPMG Nunwood in the UK. He is a passionate member of Kantar’s Inclusion, Diversity and Wellbeing Committee.

MacArthur mentioned his ambitions for the role, “stems from the prospect of bringing my strategic vision, operational expertise, and client-focused approach to drive growth and success.”

Kennedy and McArthur will be replacing Dennis Wong after 15 years to pursue his own professional interests but will continue to have an associate working relationship with Kantar.

Foged thanked Wong for his time at Kantar, emphasising how he “has always placed significant importance on the development of his people and culture of his team – evident in the fact that his successors are from within the team he has nurtured.”

See Also: Kantar trends report predicts big year for video-on-demand

Top Image: Mark Kennedy & Colin MacArthur

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