Network 10 has appointed James Boyce as its head of government and regulatory affairs. In this role, Boyce will lead 10’s government and regulatory affairs team, reporting to Network 10’s chief operating officer Annabelle Herd. Boyce joins the company on 12 August.
Herd said: “James knows politics and policy, and is a highly experienced communicator. He also knows 10 and has an obvious passion for TV, media, and great Australian content. In our fast moving and highly disrupted industry there are a lot of throwback rules and regulations that impact our business. James is the perfect person to represent 10 in those debates in Canberra, with our regulators, and across the industry.”
Boyce re-joins the company after leaving the 10 newsroom in 2011 to take up a variety of senior public affairs and government advisory roles starting with four years as senior press secretary to Prime Minister Tony Abbott MP.
Boyce spent nine years as a broadcast journalist covering national affairs and politics, five of those years at Network 10.
He is currently head of communications and public affairs at Johnson & Johnson Medical, a role he has been in for the past 18 months. Prior to Johnson & Johnson Medical, James was the director of government relations and communications at Medicines Australia.
Boyce said: “I’m super excited to be re-joining the 10 family! Free-to-air TV plays such an important role in entertaining us, informing us and reflecting our Aussie culture. You just don’t get that on any other platform and I can’t wait to be its number one cheerleader around the halls of Canberra.”