Instagram expands its features to enhance users creativity on the platform

Instagram

• The new tools allow for fun and easy collaboration for users

Instagram is launching new features that will make it fun and easy to collaborate, create and share reels.

The social media platform, whose parent company is Meta, is expanding its tools for Remix to help enhance the way users tell their stories on Instagram when collaborating with their favourite creators and friends, including:

• Remix for photos: Photos are core to the Instagram experience. In the coming weeks, Instagram users will be able to remix public photos. This gives them limitless inspiration to create their own unique reel.

Expanded Remix layouts: Choose between a green screen, horizontal or vertical split-screen, or picture-in-picture reaction view to add their own video commentary to existing reels.

Add your clip: Have a hot take? Rather than having their remix appear at the same time as the original reel, users can now add their clip after the original so it plays sequentially.

Instagram

Easily Create Reels With Templates and Dual

Instagram is also adding more features that allow users to capture, edit and share creative ideas from their phone.

• Templates: Need a little inspo? Templates allow users to easily create reels by preloading audio and clip placeholders, so they can simply add their own photos or video clips. Users can find template ideas by tapping the camera icon on the Reels tab.

• Dual: Instagram users can now record content and their reaction at the same time. Creators can now use their phone’s front and back cameras simultaneously to share another perspective using the Dual feature in the Instagram camera.

Instagram

New Video Posts on Instagram Will Be Shared as Reels

Since reels offer a more immersive and entertaining way to watch and create videos on Instagram, the platform is bringing these creative tools and the full-screen experience to video posts, too.

In the coming weeks, new video posts shorter than 15 minutes will be shared as reels. Videos posted prior to this change will remain as videos and won’t become reels.

Discovery: With a public account, new videos – now reels – may be eligible to be recommended and seen by more people on Instagram. This currently applies to reels that are under 90 seconds long. If an account is private, reels will still only be shown to your followers.

Profile: The platform will also consolidate the video and Reels tab on a users profile, so there will be one home for all of an Instagram users videos.

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