Bravo Management has acquired Precision Sports and Entertainment Group bringing together two major talent management agencies.
The announcement comes just days after QMS Media revealed it had acquired sports management companies TLA and Stride Sports Management for $33m.
See also: QMS spending $37m to acquire sport businesses TLA and Stride
Bravo managing director Chris Giannopoulos and Precision managing director Liam Pickering are long-time associates, having first worked together at IMG where Giannopoulos was the director of client management and new business development for over 14 years. Pickering joined Giannopoulos in 2001 to drive IMG’s AFL player management before establishing Precision in 2014.
Between them, they have guided the careers of some of Australia’s biggest names in sport and entertainment.
Bravo represents some of the most recognisable names in Australian television and radio including Scott Cam, Shaynna Blaze, Jamie Durie, Steve Price, Ross Greenwood, Shane Crawford, Merv Hughes and many others.
Precision represents 80+ past and present AFL and AFLW players, coaches, cricketers and media talent including Gary Ablett Jnr, Jack Riewoldt, Darcy Moore, Jordan Lewis, Josh Dunkley Isaac Smith, Jacob Weitering, John Longmire, David Teague and Dane Swan.
Giannopoulos said he was excited to combine the respective sports and entertainment specialities of the two businesses.
“Bravo has been considering getting back into representing current athletes for some time after merging in with Pacific Star Network and the broader Crocmedia business which have a ‘whole of sport’ focus, so the opportunity to acquire an existing business with a great track record and with terrific leaders in Liam and James Pitcher was really appealing,” Giannopoulos said.
“Liam is one of the best sports managers in Australia and has been responsible for some of the biggest deals in AFL over the past 10 years and is already a part of the family – having shared offices with us for the past five years.”
Pickering said he was excited about the possibilities ahead.
“I’m rapt to be working with Chris again – we have a great working relationship and this move will give our respective clients access to greater opportunities, support and services,” Pickering said.
Precision will retain its name and the two businesses will operate as usual with Precision continuing to represent the best athletes in sport and Bravo its influential stable of broadcast media and entertainment clients.