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Marketing

carsales puts Westpac finance inside the private car hunt
Marketing

carsales puts Westpac finance inside the private car hunt

Private car buyers on carsales and RedBook can now access Westpac finance information while browsing listings.

by Staff Writer11 hours ago

Can your ambassador beat Robert Irwin? Talent Index opens to brands
Marketing

Can your ambassador beat Robert Irwin? Talent Index opens to brands

Brands can now nominate talent for independent consumer testing in the 2026 Australian Talent Index.

by Tom Gosby11 hours ago

Foxtel Media lands five heavyweight sponsors for AFLW 2026
Marketing

Foxtel Media lands five heavyweight sponsors for AFLW 2026

NAB, Toyota, Medibank, Harvey Norman and AAMI return as Foxtel Media builds on record AFLW audiences.

by Tom GosbyAug 6, 2026

Marketers risk misreading Australians, TRA warns
Marketing

Marketers risk misreading Australians, TRA warns

TRA’s Aussie Minds framework identifies six consumer mindsets shaping trust, media habits and brand decisions.

by Tom GosbyAug 5, 2026

Runnit takes aim at marketing’s AI admin problem
Marketing

Runnit takes aim at marketing’s AI admin problem

Australian platform Runnit uses organisational knowledge to automate project planning, resourcing and workflows for marketing teams and agencies.

by Staff WriterJul 26, 2026

Latest stories

ThinkNewsBrands calls for rethink of keyword blocklists
Marketing

ThinkNewsBrands calls for rethink of keyword blocklists

Vanessa Lyons says automated brand safety tools can block ads from trusted journalism and reduce campaign opportunities.

by Staff WriterJul 24, 2026

AI surge puts Australia’s only industry privacy code under review
Marketing

AI surge puts Australia’s only industry privacy code under review

ADIA wants public feedback as its privacy code confronts AI, youth data and overseas information sharing.

by Staff WriterJul 22, 2026

Chupa Chups breaks out of the lollipop aisle with ‘Funshine’ campaign
Marketing

Chupa Chups breaks out of the lollipop aisle with ‘Funshine’ campaign

The Idea Shed and Havas Media Australia developed the launch campaign for three new Chupa Chups lolly products.

by Staff WriterJul 22, 2026

Heinz scores five-year sauce deal across NSW stadiums
Marketing

Heinz scores five-year sauce deal across NSW stadiums

The brand has secured exclusive condiment rights across major Venues NSW stadiums and entertainment venues.

by Staff WriterJul 22, 2026

News Corp says brand equity matters more than prompts in AI search
Agency & Marketing

News Corp says brand equity matters more than prompts in AI search

News Corp says AI is now the first audience for content as marketers battle for citations, not just clicks.

by Natasha LeeJul 19, 2026

Suncorp’s Cannes Lions team joins RESET 2026
Marketing

Suncorp’s Cannes Lions team joins RESET 2026

Mim Haysom and Andy Fergusson will unpack the strategy behind Suncorp’s Cannes Lions-winning ‘Haven’ campaign.

by MediaweekJul 13, 2026

Specsavers marks 15-year Fred Hollows partnership with artist range
Creative

Specsavers marks 15-year Fred Hollows partnership with artist range

The $199 range features Atipalku Intjalki’s artwork, with $25 from each pair supporting The Fred Hollows Foundation.

by MediaweekJul 13, 2026

Steggles puts charity on the menu with new campaign
Creative

Steggles puts charity on the menu with new campaign

The 2026 Charity Chook campaign gives 30 cents from each July purchase to Australian children’s charities.

by MediaweekJul 13, 2026

The Marketing Club takes RMIT students inside the industry
Marketing

The Marketing Club takes RMIT students inside the industry

RMIT students will gain access to TMC’s network of almost 18,000 marketers across Australia and New Zealand.

by MediaweekJul 10, 2026

IAB: Australians research more before buying as budgets tighten
Marketing

IAB: Australians research more before buying as budgets tighten

IAB Australia and Pureprofile research shows shoppers are checking more sources before spending.

by MediaweekJul 6, 2026

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