Big Brother Australia continued its strong hold on younger audiences, winning both the 25–54 and 16–39 demos on Wednesday night. Meanwhile, Love...
Over 65s are turning to influencers for practical advice and inspiration.
Live music’s emotional power is now transforming identity, fandom and marketing strategy.
Nine’s 9News and Seven’s Seven News were evenly matched on Monday night, while My Kitchen Rules led entertainment and The Golden Bachelor...
Seven and Nine extended their news dominance across total TV over the 7-9 November weekend, with Seven News and 9News leading key...
Andrew Gilbert : 'This helps brands stay ahead of shifting consumer preferences'.
Brendan Straw: 'What we’re seeing is a clear behavioural shift in how Australians shop.'
Seven’s Seven News led overall audiences on Wednesday night, while 9News retained its edge among 25–54s and 16–39s. Budget Battlers also performed...
It comes as marketers face tighter reporting rules on how franchise marketing funds are collected and spent.
'Australians are increasingly turning to content and people that feel real and credible.'
The Melbourne Cup dominated Tuesday’s ratings, with Nine’s broadcast drawing a massive total TV audience of 2.08 million for the race itself...
Seven’s My Kitchen Rules kept its edge over Nine’s The Golden Bachelor on Monday night, leading in Total TV and across key...
They's using precision audience targeting to boost attendance.
Melissa Gilson: 'I’ve worked in qualitative research for 25 years ... I've never been busier.'
Across the weekend, Nine and Seven continued their stronghold on audiences, with 9News and Seven News trading top spots and Friday favourites...
A new report from Deloitte flags rising subscription stacks, shrinking screen time, and audio growth.
Streaming now dominates in key demos as the measurement provider expands to 21 demographic segments.
Seven’s Seven News led Total People, with Nine’s 9News close behind and ACA holding firm. In 16–39, Love Island dominated BVOD, while...
