Bench Media has announced the appointment of Nick Cleaver to its advisory board.
Ori Gold, CEO and co-founder of Bench, said of the appointment: “We are delighted to have Nick aligned to our business in an advisory capacity. He brings an enormous depth and breadth of experience to the role and has a hugely successful track record at providing technology, data and media solutions to clients.”
Cleaver has been working with Bench Media for several months, said: “I’ve really enjoyed my engagement with the Bench business and have been enormously impressed with their proprietary tech and data capabilities, which is opening up opportunities for clients across the open internet and doing so with complete transparency and accountability.”
Cleaver has a successful track record of growing multi-disciplined businesses, having over a 16-year stint at DDB Australia as CEO/Chairman launched Tribal, Mango, Remedy and brought Rapp inhouse; was a non-executive director at OMD and over the last fifteen years, broadened the capabilities and scaled the operations of 303 MullenLowe before selling out to IPG.
Cleaver added: “Bench Media are a growing independent with a depth of blue chip clients with an ambition to scale the business. I’m working with the executive leadership team to assist them in building on that momentum.”
Shai Luft, COO and co-founder of Bench, added: “We’ve recently successfully re-launched the agency with Nick’s involvement and are enjoying the clarity of thought and challenging perspectives that Nick brings to our decision making.”
Cleaver has various other advisory roles and is a senior consultant at 24 Hour Business Plan, a strategic business consultancy developing go to market strategies and growth plans for clients. He is also the founder and creator of Cleaver’s Organic Meats.
Bench recently announced a series of new hires and promotions off the back of a series of business wins which include Britax, Jaycar, Medtronic and Cook Island Tourism.
See also: Bench announces expansion of media & data offering to agencies
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Top image: Nick Cleaver