Ausbiz marks 12 months in operation and appoints head of product

ausbiz

• In twelve months, ausbiz has accrued more than 34,000 subscribers

Australia’s business and finance streaming service, ausbiz, has marked its first year in operation. Launched at the height of the Covid-19 crisis, the platform has provided Australian investors with live access to money managers throughout one of the most extraordinary financial market cycles in history.

In twelve months, ausbiz has accrued more than 34,000 subscribers and this week completed its 11,000th interview. At an event to celebrate the occasion, founder and managing director, Kylie Merritt, paid tribute to investors and commercial partners. 

“While we always knew there was an audience crying out for quality, live business coverage, to attract investment both as capital and through advertising partnerships became incredibly  challenging when the pandemic hit,” she said. “Our first six months was about survival, but as our audience quickly grew, so did our commercial revenue and we are now well positioned for growth.”

See More: How Kylie Merritt and David Koch built a business channel valued at $25m

An extensive roadmap of product development will roll out through 2021, giving ausbiz subscribers innovative ways to find content that matches their investment preferences. The process will be driven by new hire Scott Jackson, who joins ausbiz in April as head of product. Jackson is currently VP of product at Rokt.

“After an extensive recruitment process I’m delighted Scott has agreed to join ausbiz,” says Merritt. “We are building more than a media business. We are building a platform which will not only give our audience the information they need to make smarter decisions, but become part of their investment process.”

On his appointment to the role, Jackson said; “ausbiz’s mission of connecting investors with opportunities attracted me to the role immediately. I like that ausbiz covers a broad church of investments, especially tech and startups which I’m passionate about. It’s a fantastic team with fantastic ideas, and I’m incredibly excited to join and help develop the vision.”

Subscribe to the Mediaweek Morning Report with the form below.




Most Popular

To Top