Nine News weekend weatherman Luke Bradnam, who will temporarily step into the 4BC Breakfast chair from Monday, after 4BC confirmed that Peter Fegan has finished up as host of 4BC Breakfast.
The announcement follows the release of the latest radio ratings, which showed 4BC Breakfast dipping to a 3.6% share, down from 4.1%. The station’s overall share rose slightly to 5.3% (up from 4.8%), while cumulative audience fell to 118,000 (-16,000).
Speaking with 4BC Afternoons host Sofie Formica, Bradnam said he was excited to reconnect with Brisbane listeners.
“I will be springing out of bed at 3:30 on Monday morning for a couple of weeks, but I’m looking forward to that,” he said. “I’ve enjoyed my previous guest-hosting gigs on 4BC.”
Brisbane remains one of the country’s most competitive radio markets, with established FM players and national talk formats all vying for attention.
In a note to staff seen by Mediaweek, 4BC Content Manager Siobhain McDonnell thanked Fegan for his dedication to the station and his contribution to bringing Brisbane’s stories, and sport, to life.
“I thank Peter for his dedication to the station, his show and for bringing a cracking NRL season to life on air with his passion and enthusiasm for his beloved Broncos,” the email read.
The changes mark the latest move in what continues to be a competitive and fast-evolving Brisbane radio market.
“Brisbane continues to be a tough radio market, and I am committed and determined to deliver programs that resonate with the Brisbane community and continue to grow our loyal 4BC audience,” McDonnell added.
New breakfast show to be announced soon
While 4BC hasn’t yet revealed who will permanently take over the breakfast slot, the network confirmed that “familiar voices and friends of 4BC” will fill the program from 5.30am to 9am for the remainder of the year.
The station says the upcoming announcement will reflect its ongoing commitment to local storytelling and audience engagement.
“A new Breakfast program will be announced in due course,” the statement said. “In the interim, familiar voices and friends of 4BC will continue to keep our Brisbane audience entertained and informed every morning.”
Bill McDonald
Fegan’s departure comes just weeks after 4BC Mornings announcer Bill McDonald has announced he was leaving the station.
In the most recent radio survey, the Mornings slot saw a lift from a 4.3 share in Survey 4 to a 5.5 share in Survey 5. A lift, but still behind its only other news talk rival ABC Brisbane with a 6.7 share (also up from the previous survey, then recording a 5.3 share).
This is reflective of the stations market position and Mediaweek notes that McDonald’s audience was higher than 4BC’s 4.8 average share.
Nine has informed Mediaweek that the Mornings seat will be filled until the end of the year by Jason Matthews, a producer who has been working at 4BC since October 2024.