Vevo has unveiled its annual end-of-year charts with Lady Gaga’s “Abracadabra” earning the title of Australia’s most-watched music video of 2025.
The video amassed 2.24 million Australian views and headlines a year that saw strong growth in global genres.
Tim O’Connor, General Manager, APAC Sales at Vevo said: “Vevo’s annual charts spotlight the artists and cultural moments that shape the year. In 2025, cinematic pop led the way with standout releases from Lady Gaga and Sabrina Carpenter, alongside the growing influence of global genres, such as K-Pop.
“The diversity in this year’s rankings shows how varied Australian viewing habits have become, reflecting a fan base that is increasingly engaged, curious and globally connected.”
Music videos continue to be one of Australia’s most powerful cultural touchpoints. According to Vevo’s recent report, Fandom = Cultural Currency, 50% of Aussie Gen Zs (18–24) identify with music fandoms, compared to just 31% with sport – affirming how music fandom has become instrumental in how young Australians connect to culture, build community and express identity.
Australians’ wide-ranging tastes
Sabrina Carpenter’s “Manchild” earned the No. 2 position with 2.14 million views, further cementing her as one of the year’s most influential pop artists.
“Hawaiian Roller Coaster Ride” from Lilo & Stitch followed at No. 3 (1.36M views), underscoring the enduring cultural relevance of Disney music videos and their continued resonance with Australian audiences.
For the first time, K-Pop star JENNIE broke into Australia’s top videos, with “like JENNIE” landing at No. 4 (1.18M views). This reflects the growing appeal of East Asian music in Australia, with Vevo’s report showing Australians are 48% more likely to identify as fans of K-Pop and J-Pop. Globally, “like JENNIE” was the most-watched premiere on Vevo, generating 33.4 million ad-supported views in its first 14 days.
Breakout artist Doechii secured two spots in the Top 10 with “DENIAL IS A RIVER” (1.14M) and “Anxiety” (1.10M). Emerging artists also made strong showings, with Tate McRae’s “Sports car” earning 1.01M views and Olivia Dean’s “Man I Need” reaching 933K views.
Additional strong performers, landing just outside the Top 10 but still within the Top 20, included Chappell Roan’s “The Subway,” marking her major return to the charts; Kendrick Lamar and SZA’s “luther,” boosted by a big year following major Super Bowl and GRAMMY wins; Maroon 5’s “Priceless” featuring LISA, which showcased the strength of global and cross-genre collaborations; and Miley Cyrus’ “Easy Lover,” driven by the anticipation surrounding her 2025
album release.
Also landing in the Top 20 were Australian artists Tame Impala with “Loser” and Dean Lewis with “With You,” highlighting the continued strong presence of local talent on Vevo.
Lady Gaga, Sabrina Carpenter and Eminem Are Australia’s Most Watched Artists on Vevo
Lady Gaga is Australia’s most-watched artist on Vevo in 2025, accruing 22.30 million Australian views. Sabrina Carpenter follows with 17.92 million views, fuelled by multiple high-performing releases throughout the year.
Eminem secures third place with 17.68 million views, while The Weeknd (16.33M) and Luke Combs (16.23M) round out the top five.
O’Connor said: “What stands out in this year’s charts is the sheer range of artists Australians are choosing to watch. From global pop heavyweights to breakthrough names and homegrown talent, the mix reflects an audience that’s confident in its tastes and willing to explore across genres.”
“Australia continues to be an important market for artists around the world and these results show how strongly fans here are shaping and responding to the biggest music moments of the year.”
