Ticker News has launched a new program, The Founders Method, fronted by memobottle co-founders Jesse Leeworthy and Jonathan Byrt, as the streaming network expands its slate of founder-led content.
The show will premiere next Wednesday across Ticker’s global network, including its TV channel, website and app, and will focus on the realities of building and scaling a business beyond the highlight reel.
The program aims to unpack the practical, often challenging side of entrepreneurship, drawing on the hosts’ own experience building memobottle and on conversations with other founders.
“We’ve spent over a decade building memobottle, and the most valuable lessons never came from the wins – they came from challenges and other honest reflections from the founders around us,” said Byrt.
Leeworthy said the format is designed to move beyond surface-level storytelling.
“There’s no shortage of highlight reels out there – we wanted to create something different. The Founders Method gets into the hard calls, the pressure points, and the methods that actually worked, so viewers walk away with something tangible they can use in their own business,” he said.
Jesse Leeworthy and Jonathan Byrt
Debut episode spotlights Ticker founder
The first episode will feature Ticker founder Ahron Young, who shares insights from building the global news streaming business.
Future episodes will profile founders across a range of industries, with a focus on decision-making, setbacks and practical frameworks for growth.
“Ticker was created to tell the real stories behind business, and this is exactly that,” said Young.
“Starting a company today is tougher than ever, and founders have been tested in ways we’ve never seen before. The Founders Method strips it back to the truth. The highs, the lows, and the lessons, and gives anyone with an idea a place to start.”
The launch comes as Ticker continues to expand its content offering and commercial partnerships through Ticker Studios, its branded content division.
Ticker News reaches a global audience of more than 4.3 million people per month and works with brands including Visa, Schneider Electric, AusIndustry, Hotspotting and SoSafe on bespoke content initiatives.
The network has also reported growth in audience consumption, with live TV viewing up 37% and BVOD viewing up 49% year-on-year.
Main image: Jesse Leeworthy, Jonathan Byrt, and Ahron Young