The Australian Marketing Institute announces the appointment of Bronwyn Powell as CEO

The Australian Marketing Institute

• Powell’s most recent role was as marketing director for Mars Foods Australia

The Australian Marketing Institute (AMI) has announced the appointment of Bronwyn Powell as chief executive officer.

Powell steps into the role bringing with her more than 30 years of marketing, leadership experience, as well as transforming and positioning brands for growth. Her most recent role was as marketing director for Mars Foods Australia.

Andrew Thornton, AMI Chair, said of Powell’s appointment: “The Board of the AMI is delighted that Bronwyn has chosen to join the AMI as our new CEO.

“Bronwyn brings to this role extensive experience in marketing leadership, in particular, more than 30 years’ experience in transforming and positioning brands for growth.

“At the heart of her success has been her ability to develop innovative new concepts and strategies that connect with consumers and change businesses”.

Thornton continued: “We look forward to Bronwyn leading the AMI as we move into the next phase of the organisation’s development, building on the sound footings already in place.

“Moving forward, the focus will be on continuing to devise and deliver valued benefits for our members that will really make a difference to their career aspirations, regardless of what career stage they are at,” he added.

Powell said of her appointment: “I am excited to be taking on this new role as I am passionate about strengthening the marketing profession in Australia.

“There is no doubt in my mind that professional marketers need a strong and supportive industry body to help them navigate their career and to provide access to first class continuing professional development opportunities,” she added.

The newly appointed CEO of The Australian Marketing Institute succeeds in the role from Narendra Prasad who is continuing with the AMI as CFO and company secretary.

Thornton added of Prasad: “On behalf of the Board, I want to acknowledge and thank Narendra for all of his hard work in ensuring that the AMI is in sound shape and ready for the next phase of the AMI’s evolution. I have no doubt that Bronwyn and Narendra will make a formidable team.”

Top image: Bronwyn Powell

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