Troy Townsend: 'Alberto brings a rare combination of technical expertise, strategic vision and commercial understanding that’s critical to this next phase of...
The group will develop practical guidance on AI applications across a number of key areas.
Nick Hinsley: 'His firsthand experience with the internal challenges and relationships within a retailer when considering or scaling a retail media network...
Troy Townsend: 'Their combined expertise across global retail, media, and technology will be invaluable as we continue to address the evolving needs...
Nick Hinsley: 'At the core of this partnership is a commitment to improving the customer experience.'
Troy Townsend: “It’s exciting to partner with the world’s largest online grocery retailer and help integrate the entire business around its Retail...
PwC predicts the retail media sector will hit $3 billion by 2027.
Nick Hinsley: "Customer success is about anticipating challenges and proactively delivering solutions to boost customer satisfaction and retention."
The news comes after Zitcha announced its partnership with US-based Venvee last month.
Forsyth joins after more than eight years working in major adtech businesses including Yahoo, The Trade Desk, and Vistar Media.
The partnership will give retailers and brands an actual view of the impact of digital screen advertising in premise.
The retail media platform also works with Coles Group in Australia and The Warehouse Group in New Zealand.
The platform works with retailers in seven countries, including Australia's Coles Group, NZ's The Warehouse Group, and Canada's Peavey Mart.
Troy Townsend: "The potential of in-store retail media is huge and yet still relatively underutilised by retailers and brand advertisers"