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YouTube argues that blocking kids access would cause greater harm and that the ban is unwarranted and unreasonable.
The broadcaster says its approach to Origin II is built on enhancing discoverability and retention.
The move represents a formal entry into Australian industry conversations around ad-supported streaming models.
'We don’t do editorial. We just tell it straight.'
According to Purcell, the key to competing in this new environment is quality, structured, human content.
The show’s fast rise, and now international award, highlights how digital-first creators can build meaningful audiences.
