Snapchat House will be held at the Chinese Garden of Friendship Forecourt
Google tests AI tool, TikTok, Kyle Sandilands, Lego Masters
Former Meta executive Ellie Rogers has been appointed as ANZ sales director
The social media platform's new offerings make it easier for advertisers to get in front of Snapchat’s unique audience
Snap and ReachOut will launch an in-app augmented reality (AR) experience
Carter: “I am grateful to my team, and Snap leadership for the many opportunities along the way"
Snap’s AR Landmarker tech makes it possible for creators to anchor their AR creations to iconic structures
"Extending campaigns through January isn’t just a way to save on your marketing budget — it’s also a strategy for advertisers"
By 2025, it is predicted that nearly three-quarters of the global population will be using AR
• In Australia, 65% of all shoppers cite gift giving as important
• Netflix, Andrew O’Keefe, Re, Fenton Stephens, Channel Factory, The Bachelors, Total Control
• This comes after the company posted its first-ever quarterly net profit in Q4 2021
• Involved Media, Omnicom Group, and New York Times,
• The Snapchat Generation expect more from brands, technology and themselves post-pandemic