'If you think about what's keeping your CMO awake at night, I can guarantee you it's not whether that campaign is going...
Gillian Franklin: 'What people do or say in their actual life isn't always what they want to see reflected back at them.'
"We're going to be defined by the output, what we put into the world, what we make."
Plus a packed AANA Reset agenda.
"I hate when things aren't going well, and the client throws the agency under the bus and says they're not good enough."
"They just need to be spoken to the right way and enticed into spending in various ways.”
Agency relationships are like a marriage, Richard Oppy proposed - "there's going to be ups and downs."