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Lou Barrett: 'This multi-channel initiative has been custom built for Medibank and puts mental health on the news agenda sparking much needed...
'By using AI, we aim to simplify audience targeting.'
Mediaweek spoke to Peter Horgan, Sue Squillace, Brian Gallagher and others to find out what stood out for them at News Corp's...
Gemma Jones: 'It is vital we have a conversation about the welfare of Australian children'.
The move positions News Corp Australia among the leading adopters of artificial intelligence in the media sector as publishers race to integrate...
See the top industry stories trending today.
Pippa Leary: 'Joining forces with Tubi means for the first time we have access to the big screen in the lounge room.'
'We haven't had any CTV in our stable before, which allows us to engage with advertisers who have traditionally focused on broadcast...
Lou Barrett: 'The event is a bold statement of our leadership and unwavering commitment to driving client success'.
See the top industry stories trending today.
Mick Carroll: 'Our newsroom strategy over the summer period has proved immensely successful'.
What's driving audience engagement?
John Lehman: 'The Future series has one central purpose: to drive positive change for our readers and their communities.'