News has retained its position as Australia’s most-listened-to podcast genre, while Hamish & Andy has again taken the top spot in the October 2025 Australian Podcast Ranker, released by Commercial Radio & Audio (CRA) and Triton Digital on 19 November.
The Australian Podcast Ranker is the industry’s only official, third-party verified podcast measurement system, governed by a cross-industry Steering Committee and published by Triton Digital. CRA chief executive Lizzie Young said: “The Ranker provides a trusted, transparent view of how Australians engage with audio – giving brands confidence in where they invest.”
Podcast audiences primed for e-commerce
CRA is positioning podcast listeners as a key opportunity for retailers heading into peak sales periods such as Black Friday. According to Triton Digital Demos+ Australian Survey Data (Q4’23–Q2’25), 56 per cent of monthly podcast listeners are active online shoppers.
The same dataset shows that podcast audiences skew into highly sought-after buying demographics.
Seventy-seven per cent of monthly listeners are aged 18–49, with 71 per cent in the 25–54 bracket – typically considered Australia’s core household purchasing years.
Half of listeners have been consuming podcasts for between two and five years, and 78 per cent also tune into radio weekly, underlining the medium’s role within broader audio habits.
In terms of content preferences, listeners are spread across multiple genres. The Demos+ data points to strong engagement with true crime and leisure (both at 63 per cent), closely followed by arts (62 per cent), health & fitness (61 per cent), kids & family (60 per cent) and society & culture (60 per cent) among monthly P18+ podcast audiences.
News leads genres, Hamish & Andy tops podcasts
News was the biggest podcast genre in October, reaching 4,811,192 monthly listeners. Society & culture followed on 4,551,544, ahead of sports (3,032,543), true crime (2,881,569) and comedy (2,804,488).
At a podcast level, Hamish & Andy, published by LiSTNR (SCA), was the most-listened-to show in October, with 881,262 monthly listeners. ABC News Top Stories from the Australian Broadcasting Corporation ranked second with 783,353 listeners.
Mamamia Out Loud from Mamamia placed third on 622,695 monthly listeners, followed by Shameless from Shameless Media on 532,029. Rounding out the top five was Sky News Australia Update from News Corp Australia, with 482,980 monthly listeners.
Stephen Haddad, SCA’s Chief Operating Officer said: “Today’s Triton Australian Podcast Ranker results reinforce LiSTNR’s ongoing audience reach, premium titles, and continued commercial strength. It’s great to see Hamish & Andy maintain their position as the most listened to podcast in Australia.”
“LiSTNR continues to offer the most effective digital audio products globally, which in turn, is driving stronger podcast advertising demand and better results for our clients. LiSTNR’s Precision+ will launch its first advertising campaign in December to further prove out its capabilities.”