The first-of-its-kind capability allows multi-location businesses to automate customer review responses while maintaining brand voice and personalisation.
Nexxen has expanded its TV Intelligence solution in Australia, adding automatic content recognition data from more than 1.9 million smart TVs to...
LG Ad Solutions’ latest research finds the Smart TV home screen has become the starting point for half of Australian CTV viewers.
Shaun Davies has founded The AI Training Company to bridge the gap between AI ambition and real-world execution in Australian workplaces.
ARN has named Angelo Sinibaldi as director of data product strategy and commercialisation, tasked with expanding the network’s data offerings.
It's not so good you need to quit your day job just yet, but what will you get out of ChatGPT with...
Independent agency AdUnion has spotlighted Tubi’s ROI potential for advertisers, revealing strong results via its proprietary AdMatch technology.
Recommendations from the Productivity Commission to relax data laws have been met with a shared outcry from the media sector.
A new University of South Australia study finds Facebook users encounter more diverse news sources than traditional platforms, amid ongoing media consolidation.
David Hickey: 'This is the new battleground for corporate communications: a landscape where misinformation travels faster than facts.'
InfoSum’s Richard Knott argues that Large Marketing Models (LMMs) will reshape advertising by connecting insights across siloes, without moving or exposing data.
Jonas Jaanimagi: 'The findings reflect a pragmatic industry adapting to both opportunity and obligation.'
Karen Halligan: 'This local integration with MiQ’s global Sigma tool is another step towards ensuring agencies and advertisers can work as efficiently...
Ken Aihara: 'His depth of experience and proven leadership will be crucial as we continue to expand and drive our presence and...
Year13 has acquired Student Edge to accelerate its growth in Australia and the US, enhancing its student research, rewards, and insights offerings.
Tubi's David Salmon explains how Tubi is a different streaming service for both the audience and media buyers.
The Mad Max director will help lead the October 2025 festival, spotlighting the artistic future of AI-generated cinema.
DoubleVerify has expanded its AI-powered brand suitability measurement across 30 content categories on Facebook and Instagram.