David Easton: 'This campaign is about flipping the narrative, taking cleaning, something traditionally mundane, and making it a moment of entertainment.'
Chris Parker: 'Our strategy was to meet style-savvy, tech-forward consumers seeking premium haircare solutions where they are, our media mix and smart...
Harry Garside: 'Performance will always come first for me, but I also enjoy expressing my personal style out of the ring, and...
Nicole Bardsley: 'Collaborating with McDonald’s and the iconic Chris McDonald has been a hole in one moment to reinforce the egalitarian nature...
Molly Condon: 'We aimed to elevate the product’s appeal while aligning with key seasonal moments like Mother’s Day.'
Annie Price: 'We’re all about telling it like it is with BabyLove - Real, relatable moments, not idealised depictions of parenting.'
Damian Keogh: 'This campaign is about reminding audiences just how incredible the big-screen experience can be, with bigger screens, bigger sound and...
Lani Cooper: 'The Great Barrier Reef is a catalyst for environmental initiatives and this bold nomination repositions it not just as a...
Stuart O’Brien: 'Convenience advertising allows us to meet Australians in real, everyday moments - where we can cut through and connect on...
Molly Rugg: 'The HOKA Runaway Sydney Half Marathon is a community celebration of the joy of running.'
Anthony Dean: 'These campaigns connect potential pet parents with their forever dog, and they also help pet parents connect with the Pedigree brand.'
Will Easton: 'It has been a strong start to 2025 with Meta’s Family of Apps continuing to grow and be an integral...
Adam Smith: 'In the Supermassive spirit of making stuff that people actually want, we swapped politics for pinot and created a party...
Martin Harkin: 'It is a real coup for TEAM LEWIS in Australia to partner with a brand of such instantly recognisable global standing as Shangri-La Group.'
Spinach has created a campaign that showcases the convenience credentials of Reddy Express as the brand continues its transition from Coles Express....
Nicole Bardsley: 'The post-vote Democracy Sausage is a cherished part of Aussie culture.'
Krista Blythe: 'This refresh is about showing up in a way that reflects how far we’ve come.'
Kylie Macey: 'Our goal was to create more than just an awareness campaign, we wanted to help build a national movement around...