Matt Michael: 'A Help Company is more than a campaign – it’s a platform that represents NRMA Insurance’s commitment to helping Australians...
Souha Intani: 'So we paired this cheeky tone with an instantly recognisable dating profile device to make MACROS the ultimate catch.;
Craig Page: 'The ad industry doesn’t need another agency. It needs a way to rapidly evolve without losing the human touch that...
Sam Buchanan: 'We’re proud of the programme’s contribution to addressing both the gender pay gap and the need for female leaders in...
Justine Leong: 'AI is now a battleground for agency differentiation, and Rodney’s elevation to the leadership team reinforces our commitment to treating...
Small and Shaughnessy reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.
Constantinou also spoke about cohesiveness, consistency and expanding its content.
Ross Ashby: 'Together with Epsilon Australia, this campaign is a great example of how data, creativity and context in media come together...
Independent agency AFFINITY has appointed Matt Batten to lead its creative offering, signalling a renewed focus on emotional resonance alongside data and...
TAC and Thinkerbell have launched a provocative new installation in Melbourne’s CBD, spotlighting speeding as the country’s most lethal danger on the...
It's time for a rethink on how to reach younger audiences as the under-16 social media ban comes into effect.
Richard Hill: 'In adopting this innovative global creative campaign for Aussies, we are asking our local audience to ‘See it Differently’, while...
Caroline Catterall: 'Joining Hardie Grant marks an exciting new chapter for us as a levelled-up Indie.'
Brent Hill: 'Their ideas were designed to cut through in culture and the evolving media environment.'
Storm Day: 'This partnership lets us help shape what that means for the next generation.'
Linda Jukic: 'It has modernised the look and feel, and has set the brand up for its future.'
Bradley Howe: 'Tonic The Agency has been instrumental in helping us shape how ASUS shows up in the Australian market.'
Victoria Curro: 'Ben, Abigail, and Kerry bring a powerful mix of capability, craft and commercial acumen that will help us shape more...