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The campaign used Acxiom, Flywheel and Amazon Ads signals to improve ROAS and add-to-cart performance.
The dentsu media network won three Gold Lions, one Silver Lion, two Bronze Lions and three shortlists.
Special’s Uber Eats campaign led Australia’s day three wins at Cannes Lions with Media Grand Prix and Direct Gold.
The six-month engagement covers influencer marketing and paid media for the iconic lip care brand Down Under.
The Melbourne agency takes on earned media duties as OMODA JAECOO posts its strongest-ever monthly sales result.
Nassia Galanis, Darcey Bates and Josh Osborn join as Rebecca Brody returns to lead The Lab's Melbourne operation.
OMD WA, MediaHub and Initiative appointed to lead the state's media strategy, planning and trading brief.
The global men's health charity has handed Ogilvy its Australian PR brief following a competitive pitch, effective immediately.
Emotive will lead creative direction for THE ICONIC as the platform builds on its ‘Got You Looking’ brand work.
The WPP Media agency adds SATC's major events portfolio to its growing South Australian Government remit, now in its 17th year.
Emily Green joins Social Soup after roles at Buttermilk, WPP agencies and Net-A-Porter.
Dentsu has expanded its Tourism and Events Queensland team with new leadership appointments across the IMATE account.
Verhagen joins from VML Indonesia, where he served as executive creative director.
The former The Australian editor steps into a newly created role leading communications across Australia and New Zealand.
Staff cuts follow the loss of Woolworths, CommBank, and ART.
Justin Graham will help Poem refine its commercial roadmap and introduce its channel-agnostic model to new brands.
Erin Core leads a Brisbane panel on brand, performance and creative effectiveness at The Precinct on 17 June 2026.
The Australian Computer Society is selling the 60-year-old body to the AANA to form the Marketing Association of Australia.
