ADIA announces multi-enterprise bargaining agreement

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• The UWU-ADIA multi-enterprise agreement was voted up

The Australian Data and Insights Association (ADIA) announced today that it has reached a multi-enterprise bargaining agreement with the United Workers Union (UWU).

Centring on favourable employment terms and conditions than those in the relevant industry Award, the agreement was voted up by its member organisations’ employees and is now awaiting lodgement with the Fair Work Commission (FWC) for approval.

George Zdanowicz, ADIA president and CEO of Enhance Research, said: “People are at the heart of what we do and working under the UWU-ADIA multi-enterprise bargaining agreement is a condition of ADIA membership for our 95+ member organisations.

Our members range from small to large size businesses and having this agreement allows them to focus on delivering for their clients from a level playing field. We’re incredibly proud to have another Agreement that benefits employees with real wage increases and consistent terms and conditions, critically important factors, particularly during this post-pandemic phase as we take care to retain talent and grow our respective businesses.”

As the peak body for industry data, insights and research in Australia, ADIA (formerly AMSRO) represents close to 100 of Australia’s leading data and research companies. With its wealth of experience in ethical and privacy working standards, ADIA’s collaboration with the UWU is a great step forward for the data industry.

Godfrey Moase, executive director of Allied Industries for the United Workers Union said: “In our experience engaging in multi-employer bargaining with the market research industry has led to far better outcomes for both workers and the broader industry. It has supported fair wages, more respectful workplace relations, competition based on quality and more effective responses to major social issues such as COVID-19.

Multi-employer bargaining ensures that workers and industry are much better set up to face an uncertain future. It’s a more effective basis for dealing with problems that are far beyond the scope of any one enterprise from the climate crisis, global instability and future pandemics.” 

Sarah Campbell, CEO of ADIA, said: “We are delighted to have the support of our members and the UWU to ensure our industry continues to make people our number one priority – the majority of whom are women – by providing a supportive, flexible, and fulfilling career.”

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