
• The appointments will be coming into effect in October

• Hogarth takes over the role from Lore Oxford, who departed the company in May

• Alice Hughes was appointed addressable lead, Blake Moseley promoted to global head of addressable product

• A global team of over 700 creatives will deliver brand experiences for clients

• Howells starts his position as content creative director from mid-January next year

• Emily Harridge is content director and Alan Harca is director & post-production lead

The transition to WPP Production will take effect from 23 February 2026.

The refreshed creative celebrates a new image shot by street photographer Sam Ferris.

It's now launched an internal investigation.

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