M&C Saatchi Sport and Entertainment announces four key appointments

M&C Saatchi

• The new recruits will strengthen the agency’s offering to clients and support rapid growth

M&C Saatchi Sport & Entertainment has announced four key appointments to its team to support the agency’s rapid growth.

The PR and sponsorship agency has invested heavily in talent and recruited specialists with experience in the UK and US as well as those who have worked with local rights holders, to strengthen its offering for clients including CommBank, Woolworths, Origin Energy and WHOOP.

Oliver Braley joins the team as senior account director, partnerships from Fuse London. He has worked on brands such as Vodafone and HSBC and managing partnerships with premium rights holders such as Tour de France, British & Irish Lions and London Marathon Events.

Supporting Braley, are an additional three hires in the Partnerships team, including:

Jack Buckland, senior account manager, who has international experience on both agency and rightsholder side, joining from Octagon where he worked with brands including Mastercard, Cisco Webex and QBE Insurance to manage sponsorships including the Australian Open and Rugby World Cup.

Allegra Sotudeh who has delivered campaigns for Nike, Sony and Uber in the US and for Google, Bacardi and William Grants in Australia. With an event production background, she has also worked on producing large scale events such as Coachella and Variety Summits.

Kira Mobberley who comes from the National Sporting Organisation (NSO) Surfing Australia where she worked with clients such as Hyundai, Nikon and Zambrero to maximise their partnerships, as well as the Australian leg of the World Surf League’s Championship Tour.

Krystyna Frassetto, managing director of M&C Saatchi Sport & Entertainment, said: “We looked long and hard and feel very fortunate to find four brilliant sport & entertainment specialists. The war on talent gives new meaning to the old adage that a business is only as good as its people.

“We’re investing more than ever in employee experience by supporting our staff to pursue their passions and build their careers and I’m excited to see the new team go from strength to strength,” she added.

Top image left to right: Oliver Braley, Kira Mobberley, Allegra Sotudeh and Jack Buckland

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