Search results for "GroupM"
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AgenciesGroupM appoints Tom Braybrook as managing director to lead data and tech consulting
The move will expand the data and technology capabilities at Mindshare, Wavemaker and EssenceMediacom
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DataGroupM media and advertising forecasts total market growth of 3.4% in 2023
The forecast examines the socioeconomic factors contributing to the economy and advertising revenues
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AgenciesGroupM creates client coalition for media decarbonisation and welcome global advertisers
The establishment of the coalition follows the proposed global framework for measuring ad-based carbon emissions
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AgenciesGroupM finds global retail media will reach $101 billion in 2022
• Global e-commerce is estimated to make up 19% of global retail sales in 2022
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AgenciesGroupM launches its DOOH planning and activation platform
• Journeys delivers audience-based DOOH campaigns across premium sites
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AgenciesGroupM Australia reveals it has planted a tree for every employee in a new sustainability initiative
• The initiative is part of Alpha, the company's new sustainability strategy in Australia
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AgenciesGroupM partners with Good-Loop to decarbonise the media supply chain
• Launch partners for the partnership include Volvo, NAB and Foxtel
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Agencies
GroupM introduces its new global carbon measurement framework
• GroupM has committed to decarbonise its media supply chain by 2030
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AgenciesGroupM predicts ad spend growth in 2022 mid-year forecast
• The forecast also explains why we don’t see a perilous economic state ahead
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BusinessGroupM introduces flexible Public Holidays for staff
• This is the latest phase of GroupM’s Future of Work program and DEI strategy
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BusinessGroupM NZ appoints Manjit Singh as head of product and technology
• Singh steps into the new role after working at Foresight Digital
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BusinessGroupM merges Essence and Mediacom, Pat Cowley to lead expanded agency
The new Australian brand is home to 550 staff and boasts billings over $1b
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BusinessGroupM report explores growth of AI and the future of advertising
• AI-enabled advertising is likely to account for $1.3 trillion in advertising revenue by 2032
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BusinessGroupM NZ appoints Christophe Spencer as chief digital officer
• He steps into the newly created role after his tenure as chief digital officer at PHD New Zealand