Mark Frain: "There are only a handful of people around the world able to really navigate this field."
The updated guide includes new sections on influencer marketing, gaming, experiential, and evolving audio platforms.
Tony Hale isn't convinced a local Pitch Positive Pledge will work in the 'Wild West frontier' that is the local ad market.
Nominations are open from Thursday 21 March.
Frontiers is an annual event facilitated by Newsamp, with separate events for each media agency group nationwide, as well as independents.
No Standing's Scott Cleaver: "AI is not a fleeting trend but the bedrock of a new operational norm."
Media buyers also revealed their respective outlooks for Foxtel in 2024
The network showcased its "massive" new announcements for the year ahead as part of the SXSW Sydney
98% of marketers in APAC use ad verification tools and more than half are confident in measuring that quality
Victorian Premier Daniel Andrews cited the budget constraints as the reason for his decision
Starr has had director stints at MediaCom, ZenithOptimedia and Carat Australia
The report looks at consumer sentiment, marketer activations, sustainability and the next steps for this new frontier
• Foxtel Media has also announced the appointments of Bridget Murphy and Nancy Tran
• Plus the surprising way his experience as a DJ helped the agency land a client