Ryan Goldsworthy: "Dan knows our business well, with nearly six years at our agencies and GroupM plus 10 years in the search...
Lesser rejoins GroupM in September from InfoSum where he spent the past four years as CEO and chairman of the data company.
"It’s an exciting time for the business and I look forward to being a part of the team and contributing to the...
Melissa Hey: "Retail media is seeing accelerated growth ... while the decline of linear TV is slowing."
Mediaweek revealed earlier this year that the UM veteran had exited amidst redundancies.
Aimee Buchanan: "We are investing in building out this critical specialist capability to support our clients on their commerce ambitions."
Adam Johnson told Mediaweek the move signalled an act of "stepping back and assessing rather than the direct need for change."
GroupM joined forces with Amaze in 2023 and is now one of the first companies in Australia to roll out a pilot.
The remit includes responsibility for full-funnel media strategy, planning, buying, and campaign execution.
Melissa Hey: “We anticipate cautious spending by consumers across key sales periods as we lead into 2024."
Participating clients will get access to the learning program to assess and improve third-party cookie deprecation readiness
"Together with GroupM, we are honored to usher in the next era of omnichannel marketing in the region."
Ed Fanning: "This partnership builds on the global framework for media decarbonization we announced in 2022"
Plus: Mike White and Eva Longoria