The final local weekday program produced by 4BC for 4BC went to air just over two weeks ago as Mark Braybrook hosted his final drive program before the end of survey six. Brisbane media had speculated 2GB’s Ben Fordham would be heard in the market very soon.
Braybrook no longer identifies himself as a 4BC commentator on his social media handles, it simply says “gone fishing”.
Fordham’s first show into Brisbane and other markets was on Monday. Listeners have been getting more detail about what’s happening in the sunshine state. Sydney listeners had an update on the Queensland premier’s foot injury on Monday afternoon, with the Sydney-based host explaining her trip to Roma this week will now be filled by another Queensland member of her party.
After launching his media career at Sydney’s Radio 2UE and Sky News Australia, Ben Fordham joined the Nine Network in 1999 and has enjoyed lengthy stints with A Current Affair and the Today show, and more recently as co-host of the ratings blockbuster Ninja Warrior.
Forham also won the prestigious Walkley Award for his coverage of the 1997 Thredbo landslide.
Ben Fordham said: “There’s some exciting stuff happening in Queensland and I’m really keen to get amongst it all. We’ll be talking about drought, population, mining, public transport, the justice system, sport and anything else that’s on your mind. I’ve been campaigning for some time to move an NRL grand final to Suncorp Stadium so that idea should find some strong support in Brisbane. We’ve also got to make sure this Olympic bid gets across the line for Queensland in 2032. The signs on that are super strong so you can bet the next decade is going to see some dramatic changes. My family has a lot of history in Brisbane, and my uncle David broadcast sport on Channel 7 and Channel 10 here for many years.”
MML Chief Executive Officer Adam Lang said: “I am delighted to be announcing Ben Fordham Live will now be heard Monday to Friday on 4BC. Ben’s passion for live, engaging radio ensures Brisbane listeners will be receiving the latest news and traffic, as well as having the opportunity to discuss a whole range of Brisbane and national issues every day on the open line. Ben’s credibility with his audience and his ability to deliver a result for advertisers make him an excellent choice to join the line-up at 4BC.”\