oOh! will continue to make strategic network investments that give advertisers enhanced options to engage with consumers
"JCDecaux’s ESG Strategy sets out ambitious and robust environmental, social and governance goals for 2030"
Kirsty Dollisson: "The goal with these donated campaigns is to raise awareness of the importance of Aboriginal and Torres Strait Islander people"
Elizabeth McIntyre: "The Annual Report is testament to the remarkable growth and resilience of the OOH advertising industry in Australia"
"With just over a year to go to Paris, the countdown to this out-of-the-ordinary event is well and truly on."
"OOH doesn’t just have a seat at the table: it is one of the table’s legs"
100% digital and full motion screen networks will launch across premium CBD locations
The premium new locations will be at Sydney’s Macquarie Centre and Brisbane’s The Myer Centre
The increase among people aged 30 to 50 was 76%
DCOOH provides the ability to dynamically optimise creative that can be personalised to the individual screen
Max Eburne, CCO at JCDecaux, said: "Gen Z simply don't see Out-of-Home as an intrusion"
"I look forward to working alongside the team to deliver market-leading results for our clients."
‘The challenge for the industry is to educate. This medium isn’t what it used to be’
"The partnership and artwork signify our commitment to supporting and amplifying Aboriginal and Torres Strait Islander culture"
"The diversity of industry expertise continues to strengthen our position as the representative voice for OOH"
"We have a strategic focus on growing our premium digital network’s coverage and scale in key markets"
The company also welcomed the appointments of Nydia Goh and Kheng Hian Ong, based in Singapore
VMO also unveiled its new identity and brand positioning at the event
